Feedback collection
People review businesses in the Vouch app today. During setup we agree further collection points with you, with checks for real detail built in.
Live in the Vouch app
Vouch for Business · AI customer insights
AI insights from real customers.
Your customers are already telling you what to fix and where to grow. Vouch’s AI reads every response, finds the patterns and tells you what to do next, in an environment configured around your business.
Illustrative environment with sample data, not customer results
Same engine, configured differently for each business.
Vouch AI
An AI analyst that reads every review.
Hundreds of comments become the handful of things that matter, with the reasons behind them and where to look first.
- ReadsEvery response sorted into your themes and scored for sentiment.Live in pilot
- NoticesWhat changed this month, and the problems that keep coming back.Live in pilot
- AnswersQuestions in plain English, answered with the responses behind them.Live in pilot
- BriefsA short summary of what to do next, on a schedule that suits you.In development
Ask Vouch
Sample restaurant group · 12 sites
Illustrative: sample questions with pre-written answers. In Vouch, answers come from your own customers’ feedback.
Real people in
AI is only as good as what it reads.
Vouch starts with feedback from real people, and labels the responses that come from verified humans.
Receipts attached
Every answer shows its working.
AI answers link to the responses they’re based on, so your team can check before acting.
Labelled, always
No guesses dressed up as facts.
AI classifications and predictions are marked as such, separate from what was directly observed.
The platform
Everything between a comment and a decision.
Built from the working Vouch business dashboards. Some capabilities are configured for each customer, and some are still being built. We label which is which.
Customer voice
What customers love, what frustrates them and what they keep asking for, in their own words.
Live in pilotAI themes, sentiment and trends
AI sorts feedback into the topics that matter to you, tracks how sentiment moves and flags issues that keep coming back.
Live in pilotLocation comparison
See which sites, stores or regions are improving, slipping or carrying the rest, side by side.
Configured per businessAsk Vouch, your AI analyst
Ask questions about your customers in plain English and get answers grounded in your feedback, with the evidence attached.
Live in pilotAI briefings and reports
AI-written summaries shaped around your meetings and decisions. Bespoke reporting is set up with you; scheduled briefings are on the way.
Scheduled briefings in development
Live: running today
Configured per business: set up during onboarding
In development: not yet available
Examples in these tiles are illustrative.
Why Vouch is different
Most feedback tools make you adapt. Vouch adapts to you.
Conventional feedback software
Adapt your business to the software.
Customer Satisfaction SurveyStandard template 3
1. How likely are you to recommend us to a friend or colleague?
012345678910
2. Overall, how satisfied were you with your experience?
3. Any other comments?
Standard reportNPSCSATWord cloud
The same template for a gym, a restaurant and a retailer.
Vouch
Software that adapts to your business.
Your brief
Your environment, built from your words. Example briefs are illustrative.
Verified-human feedback
Know there was a real person behind it.
World ID lets people prove they’re a real, unique human without revealing who they are. Vouch marks their feedback as verified, so you can weigh it with confidence.
What verification establishes
- A real person took part, not a bot or a script.
- They’re unique: one World ID can verify only one Vouch account.
- Their feedback is labelled as verified wherever it appears.
iWhat Vouch receives
- A cryptographic proof, validated through World’s services.
- No name, face, iris code or other raw biometric data.
- Only whether the account is verified.
–What it doesn’t claim
- That an individual opinion is accurate or fair.
- Who the person is.
- That unverified feedback is fake. It’s labelled, not thrown away.
Verification strengthens provenance. It isn’t a requirement.
Vouch also asks for real detail, moderates for spam and abuse, and labels every response by its source. The intelligence holds up whether or not someone chooses to verify.
How it works
Three steps. No templates to wrestle with.
You tell us how your business works. We do the configuring.
Step 1
Tell us about your business.
Your locations, your products and the questions you want answered. It takes a few minutes.
Step 2
We configure your intelligence environment.
AI-assisted configuration, reviewed by the Vouch team: the themes, comparisons and reports that fit how you work.
Step 3
Collect feedback and act on it.
Feedback flows into your environment, and you see what changed, why, and what to do next.
Start with step one
Requests are reviewed by the Vouch team. Nothing is activated until we’ve spoken.
Who it’s for
Built for businesses that live on customer experience.
Single site or hundreds of locations. Every environment can compare locations, products or teams side by side.
Hospitality
Restaurants, bars, cafés and hotels
Which sites slip at the weekend, and why?
- Service speed
- Menu feedback
- Site comparison
Retail
Chains, independents and e-commerce
Is the new range landing in every store?
- Range feedback
- Availability
- Staff mentions
Fitness
Gyms, studios and leisure clubs
What makes members renew?
- Class feedback
- Peak-time crowding
- Renewal intent
Consumer brands
Food, drink, beauty and more
What makes people buy again?
- Product leaderboard
- Packaging
- Channels
Services
Home, professional and local services
Where do jobs go wrong after we leave?
- Punctuality
- Communication
- Aftercare
Built on evidence
Every number says where it came from.
Vouch environments label what they show, so nobody mistakes a prediction for a fact or a sample for a result.
In use today
Vouch business dashboards are running in an external pilot with a UK drinks business.
Observed
Taken directly from a source: a verified response, a public menu, a published listing.
AI-classified
Themes and sentiment assigned by AI, traceable to the responses behind them.
Predicted
A model’s estimate, such as which venues look most like your best accounts. Never presented as fact.
Sample
Demonstration data, clearly marked, like every environment on this page.
Questions
Good to know.
Is Vouch for Business self-serve?
Not yet. Every environment is configured with the business, so we start with a conversation. Sending a request doesn’t create an account or commit you to anything.
What does the AI actually do?
It reads every piece of feedback, sorts it into the themes that matter to your business, scores sentiment, spots what’s changing and answers your questions in plain English. It also helps us configure your environment from your brief, and the Vouch team reviews that configuration.
Can we trust the AI’s answers?
You can check them. Every answer links to the feedback it’s based on, and predictions are labelled as predictions. The AI is there to help you read faster and spot patterns, not to replace your judgment.
Do our customers need World ID?
No. Verification is optional. Verified responses are labelled, and everything else is still collected, checked for detail and labelled by source.
Where does the feedback come from?
From the Vouch app, where people discover and review businesses, and from collection points we agree with you during setup. We’ll recommend what suits your customers.
What kinds of businesses is it for?
Businesses that depend on customer experience: hospitality, retail, fitness, consumer brands and service providers, from a single site to many locations.
How is pricing set?
It depends on the size and configuration of your environment. We’ll talk it through once we understand what you need.
How is our data handled?
We agree data handling with each business as part of setup. Details you send through this site are handled as described in our enquiry privacy notice.
Request a Vouch for Business account.
Tell us about your business and what you want to understand. The Vouch team will review your request and get in touch about your requirements.